Week of Oct 7, 2025
🔥 The 60-Second Take
Zoning signal: A Duluth Hwy apartment rezoning (REZ2025-00019) got approved 5–0 at the BOC even though staff recommended deny — signals point to the County staying open to well-positioned multifamily when conditions/changes close the gaps.
Policy / process signal: The Unified Development Ordinance amendment (UDOA2025-00001) was tabled and the public hearing was not held — the data suggests the County wants more refinement before locking in rule changes.
Supply signal: A large tract along Auburn Road (REZ2025-00018) moved RA-200 → R-60 (approved) — a classic “future lots coming, but not tomorrow” pipeline marker.
One key date: Oct 28, 2025 BOC Public Hearing (UDOA item returns) — this is the one to watch if you care about what gets easier/harder to build in 2026.
🟦 NORTH GWINNETT (30-Second Read)
Suwanee • Buford • Sugar Hill • Duluth • Peachtree Corners

1️⃣ Auburn Road Subdivision Greenlight (Big-Lot Pipeline)
What: REZ2025-00018 — RA-200 → R-60 for a single-family detached subdivision (107.08 acres).
Where: Auburn Road area (blocks of Auburn Road referenced in BOC minutes).
Stage: APPROVED (BOC Public Hearing — Sep 23, 2025).
Why it matters: This is the quiet inventory signal: entitlement unlocked today, lots and closings later. It increases the probability of new resale competition in the next 12–36 months in nearby submarkets.
Next: Track engineering/LDP milestones and early grading permits to time your listing conversations.
2️⃣ Peachtree Corners Permit Issuance (Near-Term Commercial Motion)
What: Weekly development permits show “Collaborative” at 350 Research Court in Peachtree Corners.
Where: 350 Research Court, Peachtree Corners.
Stage: APPROVED (permit issued).
Why it matters: Permits are the “money actually moving” stage — the data suggests tangible near-term commercial activity (jobs/traffic/lunch-hour retail demand) rather than just a concept.
Next: Watch for tenant announcements and follow-on permits (MEP, interiors) that confirm scope.
3️⃣ Suwanee Council Agenda: Ordinances / Zoning Touchpoints
What: Suwanee City Council agenda includes ordinance items (zoning/land-use related public hearing items appear in the packet).
Where: City of Suwanee (council agenda packet).
Stage: HEARD / SCHEDULED (agenda stage; outcome not confirmed here).
Why it matters: City-level ordinance tweaks can change friction (signage, parking, use permissions) that impacts small commercial leasing and residential adjacency.
Next: Pull the minutes/vote results for that meeting before using it as a client talking point.
⚡ What This Means
For Agents: Position new-construction-adjacent listings as “move-in now” alternatives — entitlement today usually turns into competition later.
For Investors: Signals point to continued selective density + steady SFR pipeline; focus on nodes with permit momentum and predictable absorption.
🟩 SOUTH GWINNETT (30-Second Read)
Snellville • Loganville • Grayson • Lawrenceville • Lilburn • Norcross

1️⃣ Duluth Hwy Apartments Approved (Despite Staff ‘Deny’)
What: REZ2025-00019 — R-TH → LRR for apartments (Brand Properties / Lamp Post MF Brand Partners).
Where: 1729 / 1735 / 1741 Duluth Hwy (Lawrenceville area).
Stage: APPROVED (with change) — BOC vote 5–0.
Why it matters: The divergence is the story: staff said deny, Planning Commission said approve w/ conditions, and BOC still approved. The data suggests decision-makers are willing to say “yes” if the deal is structured to meet the County’s comfort zone.
Next: Watch for site-plan/conditions details — that’s where the real risk and upside lives (access, buffers, architecture, traffic).
2️⃣ Pleasant Hill Road Retail Upzoning (C-2 Win)
What: REZ2025-00020 — O-I → C-2 for a multi-tenant retail center.
Where: 746 Pleasant Hill Road (Lilburn area).
Stage: APPROVED (with change) — BOC vote 5–0.
Why it matters: This is a corridor bet — more retail intensity typically follows rooftops, not the other way around. Signals point to continued demand for convenience retail along established arterials.
Next: Track leasing/anchor signals; early tenant mix will indicate whether it’s service-heavy or true destination retail.
3️⃣ UDO Amendment Tabled (Rules Are Still Negotiable)
What: UDOA2025-00001 — Unified Development Ordinance updates.
Where: Countywide.
Stage: TABLED (BOC; public hearing not held; tabled to Oct 28, 2025).
Why it matters: When the rulebook pauses, outcomes are still being shaped. This is where future friction (or flexibility) gets set for rezonings, variances, and development approvals.
Next: Track the Oct 28 hearing agenda and any revised drafts/summary memos.
⚡ What This Means
For Agents: Expect more “why are they building that here?” objections — be ready with a neutral line: approvals are trending toward conditional yes on well-located projects.
For Investors: The data suggests opportunity in corridor retail and selective multifamily — but underwrite entitlements with conditions in mind, not just zoning.
📅 Next Dates to Watch
Planning Commission — Oct 7, 2025
BOC Public Hearing — Oct 28, 2025 (UDOA item returns)
