
Week of October 14, 2025
⏱ The 60-Second Take
Zoning shocker: A proposed 87-lot single-family subdivision on Moon Road (R-100 → R-60) was DENIED at Planning Commission.¹
Big multifamily signal: A 306-unit apartment proposal on Satellite Blvd (O-I → MRR) was APPROVED (with conditions) at Planning Commission.¹
Supply signal: Gwinnett’s median days on market is ~55.5, with ~3,329 active listings (monthly snapshot) — signals point to more negotiating room than the spring frenzy.²³
One date to know: Next Planning Commission meeting is Nov 5, 2025.⁴
Why it matters: The data suggests Gwinnett is entering a classic fall pattern: higher listing competition + longer decision cycles, but still selective intensity around well-located multifamily and corridor nodes.²³ When a sizable subdivision gets denied while apartments near an employment corridor get approved, it’s a subtle but real signal about what’s getting traction — and where.¹ For agents, it shifts the “where will new inventory land?” conversation. For investors, it’s a reminder that entitlement outcomes can flip expectations fast.
🟦 NORTH GWINNETT
Suwanee • Buford • Sugar Hill • Duluth • Peachtree Corners

📸 Market Pulse Snapshot (Oct 2025 monthly reading)
Median Listing (County): $450,000 (-0.55% YoY)
DOM: 55.5
Active: 3,329²³
North adjustment (≈ +18%): ~$531,000 (Suwanee/Peachtree Corners premium model)²
🚦 Market Signal
Signals point to “selective leverage”: buyers gain negotiation power overall, but well-positioned product near jobs + corridors still attracts approvals and attention.¹²³
1️⃣ Satellite Blvd 306-Unit Apartments Gets a “Yes”
What: 306 apartments (O-I → MRR) approved with conditions at Planning Commission.¹
Where: 1855 Satellite Boulevard (District 1 / Carden).¹
Stage: Approved (with conditions) at Planning Commission.¹
Why it matters: This is a strong indicator the county is still receptive to density in established corridor locations — which can support nearby retail pull and rent comps over time.¹
Next: Goes to Board of Commissioners public hearing cycle for final action.¹
Source: Planning Commission Minutes (Oct 7, 2025).¹
2️⃣ Buford: 300-Apartment Proposal Near Mall of Georgia (Market Attention)
What: Proposed ~300 apartments in Buford (“Autry at Tulip Grove”).⁵
Where: Buford area near Mall of Georgia (reported project location).⁵
Stage: Proposed / reported (not a Gwinnett County hearing action in this source).⁵
Why it matters: Signals point to continued rental demand around the I-85 / retail gravity node — watch entitlement and timing; absorption can ripple into nearby single-family demand.⁵
Next: Track for formal rezoning/entitlement milestones (city/county depending on jurisdiction).⁵
Source: Atlanta Agent Magazine (Oct 7, 2025).⁵
3️⃣ Corridor / Permitting Watch: Peachtree Corners Tech Park Momentum
What: County permit activity shows continued commercial redevelopment movement tied to Peachtree Corners nodes (Innovation Drive / Tech Park area appears in late-Sept permit issuances).⁶
Stage: Permit issued (development activity snapshot).⁶
Timeline: Issued late September 2025 (permit log period).⁶
Why it matters: Commercial permit movement is often an early tell for where rooftops and services will follow — especially when paired with multifamily approvals nearby.¹⁶
Source: Gwinnett County Development Permits log (Sep 22–26, 2025).⁶
⚡ What This Means
For Agents: Price the listing like it has competition — DOM in the mid-50s rewards clean prep + sharp positioning.²³
For Investors: Signals point to corridor density staying alive — the entitlement wins are clustering where infrastructure and job access already exist.¹⁶
🟩 SOUTH GWINNETT
Snellville • Loganville • Grayson • Lawrenceville • Lilburn • Norcross

📸 Market Pulse Snapshot (Oct 2025 monthly reading)
Median Listing (County): $450,000 (-0.55% YoY)
DOM: 55.5
Active: 3,329²³
South adjustment (≈ −7%): ~$418,500 (entry-point model)²
🚦 Market Signal
The data suggests buyers can negotiate more often, but “story + certainty” listings will still win (condition, pricing, and concessions strategy matter more when inventory is this visible).²³
1️⃣ Moon Road 87-Lot Subdivision Gets DENIED
What: 87-home single-family subdivision (R-100 → R-60) DENIED at Planning Commission.¹
Where: 2725 & 2700 block of Moon Road (District 3 / Watkins).¹
Stage: Denied at Planning Commission.¹
Why it matters: This is a real supply signal — denial of a sizable lot count can constrain future resale competition in that pocket, and it’s a reminder that conditions, compatibility, and politics matter.¹
Next: Watch for revision, resubmittal, or appeal pathway (if pursued).¹
Source: Planning Commission Minutes (Oct 7, 2025).¹
2️⃣ Grayson New Hope Rd Plant Nursery Approved
What: Plant nursery rezoning (R-100 → RA-200) approved with conditions.¹
Where: 689 Grayson New Hope Road (District 3 / Watkins).¹
Stage: Approved (with conditions) at Planning Commission.¹
Why it matters: Low-intensity approvals can stabilize adjacency expectations and reduce “surprise use” risk compared to higher-density outcomes.¹
Next: Moves into the BOC hearing track.¹
Source: Planning Commission Minutes (Oct 7, 2025).¹
3️⃣ Norcross/Jimmy Carter Blvd: Permit Activity at a Retail Node
What: Development permit log shows activity at 6875 Jimmy Carter Blvd (RACETRAC).⁷
Stage: Issued/approved permit activity (development log snapshot).⁷
Timeline: Logged during Oct 6–10, 2025 issuance window.⁷
Why it matters: Convenience/retail node reinvestment is a small but useful tell — it supports traffic counts and can tighten “daily needs” appeal for nearby housing.⁷
Source: Gwinnett County Development Permits log (Oct 6–10, 2025).⁷
⚡ What This Means
For Agents: Expect more “why is it still on the market?” conversations — DOM around ~55 days changes buyer psychology fast.³
For Investors: Signals point to selective entitlement risk on subdivisions — underwrite land plays with more buffer and more scenarios.¹²³
📅 Next Dates to Watch
Planning Commission — Nov 5, 2025 (7:00 PM)⁴
BOC Public Hearing — Oct 28, 2025 (7:00 PM)⁸
📚 Sources
Gwinnett County Planning Commission — Meeting Minutes (Oct 7, 2025).
FRED / Realtor.com — Gwinnett County Median Listing Price (Oct 2025). (Gwinnett County)
FRED / Realtor.com — Gwinnett County Median Days on Market & Active Listings (Oct 2025).
Gwinnett County Planning Commission — Public Meetings listing (shows Nov 5, 2025 meeting date). (Gwinnett County)
Atlanta Agent Magazine — “Autry at Tulip Grove” Buford apartment proposal (Oct 7, 2025). (Atlanta Agent Magazine)
Gwinnett County Planning & Development — Development Permits log (Sep 22–26, 2025). (Gwinnett County)
Gwinnett County Planning & Development — Development Permits log (Oct 6–10, 2025). (Gwinnett County)
Gwinnett County BOC — Oct 28, 2025 Public Hearing meeting page/video (date confirmation). (Gwinnett County